80 loads. Free of dyes & perfumes. Concentrated use 1/3 less. Improved formula. Dermatologist tested. If you have a High Efficiency washer, we recommend using Tide High Efficiency. Safe for septic tanks. Contains no phosphate. The makers of Tide do not manufacture any private label detergents. This package contains 80 loads (as measured to line 1 on scoop). The precise number of loads from each package will vary slightly with the method of scooping and settling during shipment. Now concentrated with even more stain-fighting power packed into a smaller box, so you can use 1/3 less. Great cleaning that's gentle to your skin. Dermatologist tested. Specially designed for sensitive skin. Made without dyes and perfumes. Rinses clean. Style is an option. Clean is not.